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General Orientation

Rev. November 10, 2020

Social Media

Our social media company policy provides a framework for using social media. Social media is a place where people exchange information, opinions and experiences to learn, develop and have fun. This policy provides practical advice to avoid issues that might arise by careless use of social media in the workplace.

Social Media Policy

(Document Web Link)

The following principles apply to professional use of social media on behalf of Caron Equipment Inc. as well as personal use of social media when referencing Caron Equipment Inc.

Employees need to know and adhere to the Caron Equipment’s Code of Conduct and Corporate Policy and Procedure Manual when using social media in reference to Caron Equipment Inc.

Employees should be aware of the effect their actions may have on their images, as well as Caron Equipment’s image. The information that employees post or publish may be public information for a long time.


Employees should be aware that Caron Equipment Inc. may observe content and information made available by employees through social media. Employees should use their best judgment in posting material that is neither inappropriate nor harmful to Caron Equipment, its employees, customers and clients.

Although not an exclusive list, some specific examples of prohibited social media conduct include posting commentary, content, or images that are defamatory, pornographic, proprietary, harassing, libelous, or that can create a hostile work environment.


Employees are not to publish, post or release any information that is considered confidential or not public. If there are questions about what is considered confidential, employees should check with their supervisor.

Social media networks, blogs and other types of online content sometimes generate press and media attention or legal questions. Employees should refer these inquiries to authorized Caron Equipment spokespersons.


If employees find encounter a situation while using social media that threatens to become antagonistic, employees should disengage from the dialogue in a polite manner and seek the advice of a supervisor.

Employees should get appropriate permission before you refer to or post images of company property and/or of current or former employees, members, vendors or suppliers. Additionally, employees should get appropriate permission to use a third party's copyrights, copyrighted material, trademarks, service marks or other intellectual property.

Social media use shouldn't interfere with employee’s responsibilities at Caron Equipment Inc.


Computer systems are to be used for business purposes only. When using Caron Equipment Inc.’s computer systems, use of social media is not allowed (ex: Facebook, Twitter, and LinkedIn) and could result in disciplinary action.

Subject to applicable law, after‐hours online activity that violates Caron Equipment Inc.’s Code of Conduct, Social Media Policy or any other company policy may subject an employee to disciplinary action or termination.

Employees are prohibited from publishing content after‐hours that involves work or subjects associated with Caron Equipment Inc. without authorization.

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